Content Still Matters

Content Still Matters

According to a study by the University of  California, in 2009 the average American consumes 34 gigabytes of data everyday.  And I’m sure that number has only gone up in the past 4 years.  To put this into perspective, the new iPhone 5c comes in 2 sizes, 16 gigabytes...
Social Media Trends

Social Media Trends

The world of Social Media is a fast-moving, constantly changing world.  Trying to stay on top of everything can feel like moving the wrong way on an escalator.  Part of my job as a social media strategist is to sort thru all the streams of information and help my...

What is Digital Marketing?

Digital Marketing is one of those new buzz words that keeps getting passed around, so I thought I would take a minute and share with you what it actually is. Digital Marketing is the movement beyond print media to use on-line media channels to market a brand, product,...